Martijn C. Willemsen
Martijn Willemsen is assistant professor at Eindhoven University of Technology, The Netherlands. Together with Eric Johnson, he designed MouselabWEB during a one year visit as researcher at Columbia University. For more information, see his web site.
Eric J. Johnson
Eric Johnson is professor in the Marketing division of the Columbia Business School, Columbia University, New York. For more information, see his web site.